KALI TIGER
The true essence of nature’s beauty.
- Rebranding
- To develop Sinage, advertising and informative posters
- To convey social message to preserve wildlife
- To boost company revenue
- To establish a strong interpretation center
- To motivate people to contribute in social cause to prevent the environment
OVERVIEW & OBJECTIVE
Kalitiger
Rebranding: Logo that was the face of KTR earlier was more of an image. When we looked at this graphic we suggested that a Logo needs to be of a certain standard for which the Govt dept accepted to get it changed. This got us an opportunity to design a well thought logo
The Result: The logo was designed keeping in mind of the core functionality of the dept..Kali Tiger Reserve had to have a Tiger and Hornbill along with the River Kali which is the lifeline for the 2 endangered species.
